Meeat Food Tech participated in the Food Hotel Asia expo in Singapore last week. The company’s debut in the Asian market was a success: loads of interest on our MUU products, good conversations and insight to the Asian plant-based market.
The APA (Alternative Protein Asia) section was one of the busiest places in the whole expo that included five big halls. It is clear that alternative proteins are a growing trend in the Asian market.
We served over 2200 tasting portions of our fermented fava bean based MUU Nugget, pea based MUU Meatless Meatball and pea based MUU Hot Dog Sausage with our dipping sauces. The MUU Nugget was also presented in the APA tasting session and the feedback from the MUU Nugget was promising. We got many comments about how this is the best plant-based nugget ever and a better nugget than a chicken nugget.
Overall the FHA expo was a great learning experience and an insightful look into the Asian plant-based market. We hope to see MUU products in Asian supermarkets very soon!
